Top Of Mind Awareness (TOMA) means being thought of when your sphere needs you most!
This intense step-by-step course teaches agents how to be in more consistent and be better about staying in touch with their sphere in a variety of different ways. This is done by having weekly homework that involves making a certain amount of calls, sending out letters, visiting people, Facebook posts and messages and much more.
You will hear things like, “I was just thinking of you!” or “I got your mailer and I actually just talked to someone the other day that wants to sell their house.”